Managing rented referrals and their averages: Standard members

2011/04/02 at 06:33

schen2000 edited message on 2012/09/28 at 15:06

MANAGING REFERRALS AND AVERAGES FOR STANDARD MEMBERS

The more days you renew referrals
the lower the average is needed to break even.

For standard member with 1~250 rented referrals the
break even average (learn more about BEP here) renewing:

15 days = 1.333
30 days = 1.267
60 days = 1.200
90 days = 1.089
150 days = 1.000
240 days = 0.933

For standard member with 251~300 rented referrals the
break even average (learn more about BEP here) renewing:

15 days = 1.467
30 days = 1.333
60 days = 1.267
90 days = 1.156
150 days = 1.053
240 days = 0.983

For example:
with 50 refs the BEP is 1.200
that means 50 x 1.2 = 60 click are
needed on average each day for
a period of 60 days.

About low averages:
http://www.neobux.com/forum/?/7/151430/How-To-Guide/0/2199894/#m2199894

About recycling:
If the current recycling policy is
not working adjust to new changes.

It's better to avoid static/strict rules
like recycling after X days of inactivity
and/or below Y average are not the best
thing you can do, because is like believing
that all of your referrals will behave the
same way.

Keep detail track of clicking stat/data
daily so you can study the refs behavior better.
It is easier to make a recycling decision
when you can see if a ref is clicking
in a profitable way or not.

Also read from this link #4. About Recycling for examples.

Look at your referrals as a team.
As long the overall performance from all the referrals
keeps the account above BEP and in profit you're in good shape.

There willl be some refs clicking above average,
some refs around the normal average,
some refs below average, and some
refs with 0 clicks...

Some examples:

Usually avoid recycling 0 clickers or new refs
give them at least 5 day or until you have
some clicking data from them to judge with.

If the refs haven't click for some times
and close to the free recycling days
(14 days of 0 clicks for std & golden members)
you may let the system replace it free for you on the 15th day
(just make sure the refs are not locked).

The more rented referrals clicking data collected the better
it may help you to determine if they are clicking in a profitable
pattern/behavior or not for your account.

Lets look at an example of a referral that is 5 weeks old:

5 weeks ago
4403044 = 19 clicks, avg = (19/7) = 2.71

4 weeks ago
0040004 = 8 clicks, avg = (8/7) = 1.14

3 weeks ago
0000040 = 4 clicks, avg = (4/7) = 0.57

2 weeks ago
0000004 = 4 clicks, avg = (4/7) = 0.57

Last week
0000030 = 3 clicks, avg = (3/7) = 0.428

Total clicks = 38
Overall average = (38 clicks / 35 days) = 1.085

Notice that the overall average is still
pretty high but during the last 3 weeks
the ref is not clicking well.

If your account is in profit you can be more
patient and give this ref a bit more time or else
3 or 4 clicks every week is not a
very profitable pattern and maybe
time to recycle this refs.

There are many more examples but
what matters the most is if you keep track
of the historic clicking data for some times
whenever you have doubt about a specific ref
you can always look them up to see how
they have been clicking and then decide if
they need to be recycled or not.

If you don't know how to keep track of stat this post can help:
http://www.neobux.com/forum/?frmid=7&tpcid=151430&msgid=1639866#m1639866

2012/08/18 at 04:52 reggen666

There are basically 2 ways that you can use to increase your profit margin in order to enhance your profit without getting more referrals and/or buying a golden membership:

1. You can reduce the cost and therefore increase your profit margin by using a renewal plan for more days to reduce the average renewal cost per day in the long run. This way you can turn some unprofitable now referrals to profitable ones. In example with 0-250 rented referrals if you extends a referral for 240 days the price is $1.12 and this is equal to $1.12/8=$0.14 per month (30 days) while if you extend for 30 days the price is $0.19 per month.

2. Develop an effective recycle policy based on the clicking patterns you will discover. As a rule of thumb recycle manually only when you are almost sure that a referral won't click again in a profitable way for you and keep always in mind that over-recycling may produce negative results.

The detailed previous behavior of every referral is the key (try to spot recurrent behaviors to understand the clicking patterns). Example: You have a referral who is clicking 1 ad every 3 days and he/she did that 7 times in a row. That referral is clicking obviously in a non profitable way for the last 21 days. In this case you have a clear clicking pattern which is not profitable, has no chances to reach the auto-recycle limit and therefore you should manually recycle (personally in this example I would have recycled him/her at the 5th time).

As you understand is strongly advisable to study the whole previous behavior of any referral you consider to recycle and therefore you should keep stats daily. If you don't know how to use the exported lists, then this post will help you a lot:
http://www.neobux.com/forum/?frmid=7&tpcid=151430&msgid=1639866#m1639866

Avoid static/strict rules like recycling after X days of inactivity and/or below Y average, because is like believing that all of your referrals will behave the same way which is not the case.

As a suggestion concentrate on older referrals when you recycle, because you have more data to judge them as precisely as possible and remember to give always enough time to referrals (especially new ones) to show you what they can do for you.

Remember always that the best recycling policy is the one you will develop yourself based on the behavior of your referrals. Since every account and referral is unique there is not a standard recipe that will work for every one.

Important note: Do not forget to click daily the 4 orange fixed ads based on server time (see ToS point 3.7. for more info).